The absentee, abusive, Caribbean father was a stereotype we have always wanted to challenge and we were given the perfect opportunity when we were approached by LIME (Now FLOW) to do a Father's Day Promotion.
The Zack Snyder film, Man Of Steel was going to premiere and we had an idea!
A Dad's Night Out! The 50 Dynamite Dads campaign was such a hit, other Caribbean territories picked it up too!
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